X World Vision
We believe that the most important changes Web3.0 brings to the digital advertising economy include:
Fairer distribution of benefits: XWORLD enables users to share in the advertising revenue by reallocating digital ad income, ensuring fairness in benefits.
Fairer distribution of power: Web3.0 allows consumers to participate in the process of production, creation, and investment, opening up infinite possibilities for community co-creation.
Incentives driven by economic models: XWORLD provides an effective value matching mechanism for developers and users by assigning value to users' attention.
XWORLD aims to address the core needs of developers and users - finding a universal method to measure the attention of all digital content product users. By assigning value to users' attention, it enhances the matching efficiency between developers and target users. Only when platforms achieve fairer distribution of benefits and power, information and value can freely propagate, allowing people to connect and transfer value limitlessly.
Although the transition from Web2.0 to Web3.0 is an irreversible trend, the adoption of new technologies inevitably goes through a buffering phase. Currently, the penetration rate of Web3.0 users is still relatively small compared to Web2.0 users, indicating that the future ecosystem will develop in a compatible and inclusive manner.
In order to seamlessly transition billions of users from Web2.0 to the Web3.0 world, technological iterations will undergo a process of transitioning from centralization to weak centralization and ultimately to decentralization. This process includes two key considerations:
Web3.0 protocols have a higher entry barrier in terms of user experience compared to Web2.0 products. Complex experiences such as mnemonic phrases, wallets, gas fees, etc., make it difficult for most users to change their habits of using Web2.0 products to adapt to Web3.0 protocols.
The unique token incentives of Web3.0 projects need to undergo repeated testing and iterative verification to ensure that the protocols do not fall into Ponzi schemes or death spirals.
XWORLD aims to change the future of the online advertising industry and strives to become a new species that realizes a trillion-dollar business value in the era of Web3.
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